Take a look at our full video interview with Prof Horst Eidenmüller about his empirical research on extreme sports sponsoring contracts and their link with inefficient risk-taking by the sponsored athletes. The interview addresses the research article as well as related question, including Prof Eidenmüller’s plans to organise a conference on the topic later this year. You can read about the paper entitled ‘Setting Up Dates with Death? The Law and Economics of Extreme Sports Sponsoring in a Comparative Perspective’ also in Prof Eidenmüller’s blog post from November 2018.