Prof. Liu, Yu-li is the Distinguished Professor of Communications at National Chengchi University (NCCU) in Taiwan. She was the former VP for Research and Development of NCCU. She also served as the Director of International Master’s Program in International Communication Studies (IMICS) of NCCU from 2010 to 2013 and chairperson of the Radio and TV Department of NCCU from 1994 to 1996.
Prof. Liu earned her Ph.D. degree in telecommunications at Indiana University in 1992. She has been teaching at NCCU for 26 years. In addition to teaching, Prof. Liu had experiences of working for the government and the media. She served as one of the first-term Commissioners of the National Communications Commission (equivalent to the Federal Communications Commission in the United States) from 2006 to 2008. She was a Fulbright scholar and Visiting Professor of the Graduate Telecommunications Program of George Washington University, School of Journalism of Fudan University (Shanghai, China), School of Journalism of Renmin University (Beijing, China), Wee Kim Wee School of Communication and Information of Nanyang Technological University (Singapore), Keio University (Japan), Department of Media and Communication of City University of Hong Kong, College of Communications of Boston University, and Centre for Socio-Legal Studies of University of Oxford.
Since 2013, Prof. Liu has been awarded the Distinguished Research Award by the Ministry of Science and Technology (MOST) every year. In 2013, she earned the Excellent Research Award by NCCU. In 2014, she earned the Best Service Award by NCCU. In 2014 and 2017, she was awarded the Distinguished Professor Position by NCCU (2014-2017)(2017-2020). Prof. Liu has received grants from U.S. Fulbright Foundation, Interchange Association of Japan, and Taiwan’s MOST (former name is National Science Council) for research projects in the areas of convergence, broadband networks, digital TV, telecommunications policy, OTT business model and regulation, and big data and consumer privacy in Taiwan.
Prof. Liu served as President of Chinese Communication Association (a worldwide communication association) for two years (2014-2016). Prof. Liu also served as the President of Taiwan Communication Society. She is also a board member of the International Telecommunication Society (ITS). She also served as a member of the editorial board at three SSCI journals (Telecommunications Policy, Asian Journal of Communication, and Chinese Journal of Communications) and International Journal of Digital TV. Prof. Liu’s research interests include digital broadcasting, broadband communications, telecom and media law and regulation, IPTV and mobile TV, OTT TV, convergence, big data, telecommunications and media management. She has published numerous books such as Policy and Marketing Strategy for Digital Media (co-edited with Robert Picard, published by Routledge), Big Data and Future Communication (in Chinese), OTT TV’s Innovative Services, Business Model, and Law & Policy (in Chinese), Multi-channel TV and Audience (in Chinese), Cable TV Management and Programming Strategy (in Chinese), Cable TV Programming and Policy in China (in Chinese), Radio and TV, Telecommunications (in Chinese), etc.
Prof. Liu also served as a member of the Consumer Protection Commission of the Executive Yuan. Before she was the NCC Commissioner, she served as one of the Commissioners of Cable TV Rate Commission of Taipei City Government for seven years. She also served as the consultant for different government agencies for different task forces such as Telecommunication Advisory Board of Directorate General of Telecommunication, Ministry of Transportation and Communication and TV Program Evaluation Commission of the Government Information Office. In 1997, she was the author of White Paper of Culture--Radio and Television for Council of Cultural Affairs in Taiwan.
Prof. Liu also had working experiences in the media. She was an English reporter of the Overseas Department of the Broadcasting Corporation of China (1983-1987) and executive producer, editor and reporter of Chinese Television System (CTS, 1987-1989). She was appointed as a Board Member of the Radio Taiwan International. Currently, she is a member of the Media Ethics Commission of CTS, TVBS, and Eastern TV Channel.