Geographical Indications are origin labels. Therefore, the proof of the existence of a link between the product and its place of origin is a decisive element for the granting of a sui generis GI. Traditionally, in the European sui generis GI regimes preceding the current EU system, the key linking factor was terroir. However, today it is possible to demonstrate that the history of the product has become predominant. The rise of the historical link can be considered a reasonable result of the evolution of sui generis GIs. However, in some cases it is not enough in order to establish a convincing product/place link, thus leading, from time to time, to the registration of weak and controversial GIs. This complicated issue is crucial to understand the present and future evolution of EU GI Law and must be investigated further.


Light lunch provided. All are welcome.


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